LATEST NEWS
September 1, 2010 - Stop the theater, let there be TV
August 10, 2010 - Over-40 actresses dominate September magazines
August 10, 2010 - Entertainment features become must-have on PCs for college students, Dolby survey finds
August 2, 2010 - Mark Penn’s Microtrends: The Small Forces Behind Tomorrow’s Big Changes wins WPP Atticus Award
July 26, 2010 - Majority of Americans believe the U.S. economy and their personal financial situations have ‘bottomed out’
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MICROTRENDS | The small forces behind
tomorrow’s big changes
By Mark J. Penn with E. Kinney Zalesne
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The newly released paperback edition of Microtrends, including many new and updated trends, is climbing on the New York Times' Bestsellers list.
Mark Penn’s WSJ Column
MICROTRENDS - Mark Penn’s regular column for the Wall Street Journal |
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