PSB Publications

	Hague should take note of the Arab Spring aftermath Total Politics - April 22, 2013
	The 5th Annual Arab Youth Survey www.arabyouthsurvey.com - APRIL 2013
	Cameras in the courtroom would benefit court and public The Hill - April 2, 2013
	Four insights into eco-perceptions The Hub Magazine - MARCH / APRIL 2013
	Entrepreneurship – A Genuine Genius Called You, Me and Everyone Download - By Ashwani Singla
	Americans Are Losing Confidence in the Nation but Still Believe in Themselves The Atlantic - June 27, 2012
	Was Obama’s Immigration Announcement Good Politics? TIME - June 20, 2012
	“Easing the Squeeze” – PSB London event, 21st May 2012 PSB London event - May 21, 2012
	Soccer Dads: The Most Likely White, Male Backers The New York Times - May 15, 2012
	Will Events in China Have Any Lasting Impact on Obama? TIME - May 09, 2012
	What Are the Best Next Steps for Romney and Obama? TIME - April 11, 2012
	Could defeat for Obamacare mean victory for Obama? The Washington Post - March 30, 2012
	Why Are Obama’s Numbers Falling? TIME - March 14, 2012
	How Does Michigan Affect the Lead Up to Super Tuesday? TIME - February 29, 2012
	How Is Obama Faring Against a Republican Challenge? TIME - February 15, 2012
	Has Newt’s Challenge Hurt Romney or Made Him Stronger? TIME - February 02, 2012
	Obama must bring back the opportunity society The Hill - January 24, 2012
	The center is back — and Obama needs to be there The Hill - January 11, 2012
	Lessons Learned by Obama and the Republicans The Huffington Post - August 2, 2011
	Getting the Message Right The Hill - July 19, 2011
	Advising the CEO and The King's Speech The Arthur W. Page Society - April 19, 2011
	Mark Penn: Indian government must unambiguously show it is on the side of eliminating corruption Mint - April 8, 2011
	Branding for the Global Stage Mint - April 7, 2011
	Tata tops global recognition rankings Mint - April 6, 2011
	The Odds on Obama Huffington Post - April 4, 2011
	PR and Lobbying – the fine line Exchange4Media - April 2, 2011
	The Pulse of India Inc. Bloomberg UTV - February 28, 2011
	How Obama can find his center The Washington Post - January 31, 2011
	State of the Union – Did Obama win his future? The Huffington Post - January 26, 2011
	Mark Penn gives the President advice on his State of the Union speech New York Daily News - January 23, 2011
	Public and D.C. elites agree: Prosecute Assange POLITICO - December 14, 2010
	Democrats need to back Obama The Huffington Post - December 10, 2010
	The Big Disconnect - DC Elites think Obama will be re-elected; the public doubts it POLITICO - November 16, 2010
	Strategy Corner: Exit polls show the voters just want Obama back in the center and on the economy The Huffington Post - November 3, 2010
	Who will win the midterms? The Huffington Post - October 18, 2010
	How to hold on to the House The Hill - September 27, 2010
	The strong grip of pessimism POLITICO - September 22, 2010
	Stop the theater, let there be TV The Hill - September 1, 2010
	Watch the Obama reelect numbers POLITICO - July 18, 2010
	Poll shows people support checks and balances, but want more limits on Supreme Court Justices Huffington Post - July 9, 2010
	Don't let midterms take us back POLITICO - July 6, 2010
	Strategy Corner: Time for Obama to lift the BP fog with a new strategy Huffington Post - June 1, 2010
	From the U.S. to the U.K., new political winds Washington Post - May 6, 2010
	Mark Penn and Burson-Marsteller offer insights for the UK elections - April 30, 2010
	Time for a new kind of bold from President Obama The Huffington Post - April 20, 2010
	Leaders' Debate: Lessons For Next Time Sky News - April 16, 2010
	Debates: Low Expectations Are A Blessing Sky News - April 12, 2010
	Topic A: Can the Republican Party win in November with a negative strategy? Washington Post - April 4, 2010
	Fannie Mae National Housing Survey Results April 6, 2010
	The Value of Research to PR - A view from having been on both sides April 5, 2010
	2010 Corporate Social Responsibility Survey Topline Results March 29, 2010
	The Health Care Jam Huffington Post - March 8, 2010
	The Arab Millennials - Understanding the aspirations and attitudes of Middle East youth March 8, 2010
	Muscle memory Washington Post – On Success - February 6, 2010
	State of the Union Scorecard Huffington Post - January 27, 2010
	It's hard work Washington Post – On Success - January 26, 2010
	Stopping the Republican Comeback Huffington Post - January 20, 2010
	Millennial Women in the Workplace Success Index Report January 19, 2010
	Leadership on Leno Washington Post – On Success - January 14, 2010
	A More Social Future: How the Growth of Social Media will Impact Consumer Electronics January 7, 2010
	Look long term Washington Post – On Success - December 30, 2009
	Santa, as Spoiler Washington Post – On Success - December 21, 2009
	Religious Independents: God Without The Religion WSJ - December 17, 2009
	Topline Results - Religious Independents Study December 14, 2009
	Love of Learning Washington Post – On Success - December 14, 2009
	Bouncing Back Better Washington Post – On Success - December 11, 2009
	Newsweek – Intel Global Innovation Survey conducted by Penn Schoen Berland December 8, 2009
	False Idols Washington Post – On Success - December 4, 2009
	Doing Good Washington Post – On Success - November 30, 2009
	At the Core Washington Post – On Success - November 23, 2009
	Luck and Timing Washington Post – On Success - November 20, 2009
	The Unemployment Cushion Politico - November 17, 2009
	Finding your right role Washington Post – On Success - November 6, 2009
	How the Economic Crisis Changed Us Parade - November 2, 2009
	Success = Fulfillment Washington Post – On Success - November 2, 2009
	Crossroads to action Politico - October 6, 2009
	Obama should carry, not be, the story September 25, 2009
	American Grandparents Survey: Topline Results September 11, 2009
	Health care needs a clear message Politico - September 1, 2009
	Glamping: Its Time Is Coming Wall Street Journal - August 24, 2009
	Boss Nation WSJ - August 3, 2009
	Strategy Corner: End Class Warfare Politico - July 29, 2009
	Lifestyle Inequality: The Habits of American Elites WSJ - July 16, 2009
	Obama, the Natural Born Leader The Huffington Post - July 10, 2009
	Strategy Corner: The 10 Percent Tripwire Politico - July 9, 2009
	Smartphoniacs: Addicts of the Information Age WSJ.com - July 7, 2009
	Mark Penn's AspenTrends Presentation July 3, 2009
	Strategy Corner: Reform done right Politico - June 18, 2009
	Doomsayers WSJ - June 17, 2009
	Guys Left Behind WSJ - June 1, 2009
	The Strategy Corner: Pelosi's Action Plan Politico - May 20, 2009
	Joel Levy's Research in WPP Sustainability Team Bulletin May 15, 2009
	Don't call me Middle Class: I'm a Professional! WSJ - May 14, 2009
	Where Are the Republican Hybrid Buyers? WSJ.com - May 01, 2009
	Mark Penn speaks about the resilience of the Internet economy April 22, 2009
	America's newest profession: Bloggers for hire The Wall Street Journal - April 20, 2009
	Fearless Freddies: Bungee-Jumping in the New Economy March 31, 2009
	First-time U.S. homebuyers likely to purchase: poll Reuters - March 26, 2009
	Value is the New Green The Wall Street Journal - March 13, 2009
	Laid-off Lawyers and other Professionals The Wall Street Journal - March 2, 2009
	Obama bets on the 'House' card Politico - February 20, 2009
	Green Workers The Wall Street Journal - February 19, 2009
	Committed Cohabiters The Wall Street Journal - February 3, 2009
	New Info Shoppers The Wall Street Journal - January 8, 2009
	Fix Wall Street and Save Elm Street The Polling Report - By Robert Green - December 29, 2008
	Quasi-Government Workers The Wall Street Journal - December 24, 2008
	The Impressionable Elites Get Snookered The Wall Street Journal - December 16, 2008
	The Mattress Stuffers The Wall Street Journal - December 10, 2008
	Most affluent voters key to Obama sweep Politico - By Mark J. Penn - November 11, 2008
	Penn: Transition to new administration tricky Politico - By Mark J. Penn - November 3, 2008
	Young moderates: A fragile coalition Politico - By Mark J. Penn - October 28, 2008
	What's 'in' is now 'out' Politico - By Mark J. Penn - October 14, 2008
	Bailout vote is proof: The center holds Politico - By Mark J. Penn - October 6, 2008
	Penn: Obama has advantage on economy Politico - By Mark J. Penn - September 30, 2008
	Candidates must come out swinging Politico - By Mark J. Penn - September 24, 2008
	So goes the nation: New electoral map Politico - By Mark J. Penn - September 17, 2008
	Ideas: Penn on who won at conventions Politico - By Mark J. Penn - September 9, 2008
	DNC sets high bar for RNC to reach Politico - By Mark J. Penn - September 1, 2008
	Clintonism lives Politico - By Mark J. Penn - August 25, 2008
	Mapping a path to the White House Politico - By Mark J. Penn - August 19, 2008
	Negative ads: They really do work Politico - By Mark J. Penn - August 11, 2008
	In WH race, strong is often wrong Politico - By Mark J. Penn - August 4, 2008
	'Active grannies' the new soccer moms Politico - By Mark J. Penn - July 29, 2008
	What Marketing Can Learn From Politics - PDF By Joel Levy - December, 2007
	Green Brands 2.0 - Making Green Work April, 2007
	The Emerging Civil War in Marketing - PDF AdAge - March 12, 2007
	Silent Marketing: Micro-targeting A Penn, Schoen and Berland Associates White Paper March, 2007
	Growth: Marketing Incubators A Penn, Schoen and Berland Associates White Paper March, 2007
	Heard The One About The CMO? - PDF Brandweek - March 5, 2007
	Swing is Still King at the Polls The Washington Post - By Mark J. Penn - March 21, 2006
	It's the Moderates, Stupid The Washington Post - By Mark J. Penn - November 6, 2004
	Myth of the Vanishing Swing Vote The Washington Post - By Mark J. Penn – October 5, 2004
	Progressive Centrism The Washington Post - By Mark J. Penn – September 7, 2003